How E-Commerce can reduce cycle time, improve employees’ empowerment and facilitate customer support
Author: Paragons // Category: WEEK 3 By Sok Yeng
Reduces cycle time
In a world of increasing global competition with increasing customer requirements, reduction of business cycle time has become the focal point of competition in a wide variety of industries. Cycle time is the total time from the beginning to the end of your process, as defined by you and your customer. E-Commerce reduced cycle time by eliminating steps and intermediaries in business process. E-commerce offers buyers maximum convenience. They can visit the web sites of multiple vendors round the clock a day to compare prices and make purchases, without having to leave their homes or offices from around the globe. In some cases, consumers can immediately obtain a product or service, such as an electronic book, a music file, or computer software, by downloading it over the Internet at a single click of the mouse. Thus, the overall time from order to supplier until delivery to customer is reduced.
Improve employees’ empowerment
Empowerment is the process of increasing the capacity of individuals or groups to make choices and to transform those choices into desired actions and outcomes. With the establishment of e-commerce, employees are empowered to design the web sites and process, control and ensure the smoothness of transactions online, as well as updating new product details and others information on company’s web site. Electronic Data Interchange (EDI) refers to the structured transmission of data between organizations by electronic means. It gives employees freedom and authority to access in transaction system. Besides that, employees are expected to provide a quick response or feedback to the customers through the internet and this can be done through empowerment.
Facilitate customer support
E-commerce provides a wide range of technological solutions and communication opportunity. For example, most of the websites are quipped with Frequently Asked Questions (FAQ) section to facilitate customer support. Customer can have direct access to product information and other promotion online. Meanwhile, employees can respond to complaints and suggestions of customer interactively and immediately. Thus, dissatisfaction will be reduced and customer can be retained.
Related links:
http://www.isixsigma.com/dictionary/Cycle_Time-217.htm
http://ezinearticles.com/?What-is-e-Commerce---Advantages-and-Drawbacks!&id=241542
http://kungfubearcat.blogspot.com/2008/06/e-commerce-reduces-cycle-time-improves.html
http://www.mediamount.co.uk/ecommerce_and_ebusiness.asp
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